Mag. Dr. Ines Katrin Spielvogel, Bakk.

Researcher (Postdoc)

Währinger Straße 29 (R. 3.19), 1090 Vienna

✆  +43-1-4277-49315

Web: Advertising & Media Effects Research Group (AdME)

Project: People's sense of security within modern media landscapes (PI: Jörg Matthes)
Funding: Austrian Research Promoting Agency (FFG)

Consultation: Based upon prior agreement

➥  Persuasive communication
➥  Strategic communication
➥  Advertising effects on children
➥  Advertising literacy

Ines Spielvogel is a postdoctoral researcher in the Department of Commu­nication at the University of Vienna since December 2022. From July 2018 to August 2020, she was working in the project Effects of Food Placements in Narrative Children's Media on Children's Healthy Eating Behavior Long Term Effects, Activation and Attention Allocation, as well as Effective Presentations, funded by the Central Bank of the Republic of Austria (OeNB). Her main research interests include persuasive communication, strategic communication, advertising (especially food placement) effects on children, advertising disclosures, and advertising literacy.